1 April 2022 Live sports betting

The popularity of live betting is growing every day. Discover the advantages and disadvantages of this new business model.

9 December 2021 Innovation in the gaming sector

The technological revolution drives the gaming sector with significant growth in houses and players. Discover how they have evolved in recent years thanks to new technologies.

27 July 2020 House Advantage

We can't understand what a gaming casino is if we don't know beforehand what the term "house advantage" (or "house edge") means. Surely, you have heard once before the saying "the

27 July 2020 The 4Ps of Casinos Marketing

Traditionally, the marketing of casinos consisted of organizing events to liven up Friday and Saturday nights, usually with concerts or small to medium orchestras, and with no ambition other than

27 July 2020 TTH Gaming in ICE London 2019

At ICE London fair of the 5th to the 7th of February 2019, we found some novelties and many friends and acquaintances. Firstly: the unstoppable online tendency, for some years now,